When writing the crisis communication plan, it’s important to know who the plan is designed for. Outline a list of all stakeholders you’d want to keep informed about the crisis.
PR and social media go hand in hand
You’re supplying information but editors are well aware of the benefit of news coverage. Thank them for their time and for considering your input. Image by Ssaka Robert
Content that’s unique, different and interesting, Content that’s extremely helpful and/or insightful, Content that appeals to a wide audience and is highly shareable,
As part of the crisis communications plan, someone needs to maintain up-to-date fact sheets about the organization and its programs.
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The first step in creating a PR strategy is to determine your goals and objectives for what you want to achieve. Make sure your goals are specific, measurable, achievable, realistic and timely (or SMART).
A nice pleasant face with a smile and a positive attitude is just the right way to greet a customer who walks in or call you.
You should evaluate a PR plan on a regular basis say; quarterly to ensure it’s on track.
Media planners are required to have a firm understanding of the organization’s brand and target audience, various media platforms and developing media trends.
Audiences are more likely to trust messages coming from an objective source rather than paid-for advertising messages